Never say No to any opportunity - if it aligns with your company vision
You should be either able to accomplish the work or should be able to convince the client to modify the nature and scope of work itself, - Just don't give up
Learn to operate in adverse financial situations- know where to cut the cost without compromising the quality of work- learn to bootstrap, learn to scale down when needed
Prove one now secure one for future - win the trust of client by accomplishing given project well and don't hesitate to ask for another project in advance from client
There are ways and means to accomplish the job - for each part of work where you lack expertise; there are people to help you out in those areas.
Learn best ways to make a realistic business Plan, here http://fromthediaryofmentor.blogspot.in/2012/02/how-to-keep-business-proposal-and.html
Be always ready with several versions of Business Plan, for different prospective clients
You should have a scalable, flexible and realistic business plan
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